
The NEW Rules of Real Estate
Why? Because the old rules no longer apply.
Whether you’re selling a condo or a multi-million dollar estate, at First Team® Real Estate, no transaction is "business as usual." That's why we've created a new set of rules and standards to serve you successfully in this challenging environment. Together, with a unique set of sophisticated tools like our proprietary Market Trends℠, SNEAKPREVIEW℠, and the Buyer Pipeline℠ system, we will ensure your success regardless of market conditions. We keep our finger on the pulse of real estate because it's not just our job - it's our passion. With 40 years of business under our belt, we know what works.
Stay relevant in an ever-changing real estate

Rule one.
Be where the buyers are.
92% of buyers use the internet in their home search process.*
Our job is to quickly find qualified buyers to secure the top price for your home. To do so, we prominently place your property on our award-winning website, FirstTeam.com, along with over 2,000 other real estate websites and leading publications across the country. But we don't stop there. Our exclusive partnerships with Christie's International Real Estate, Luxury Portfolio International™, and Leading Real Estate Companies of the World™
We then collect and match potential buyers to your listing through our proprietary Buyer Pipeline℠ system, which aggregates and identifies buyers that may already be interested in your home.
Exposure to MILLIONS of buyers – that's what you get when you use a real estate professional who knows The NEW Rules of Real Estate
* NAR 2015 Profile of Home Buyers and Sellers

Rule two.
Use enhanced visual representation.
Minimize days on market and maximize sale price by using professional photography and videography.
Many brokers think you only need minimal photography, especially in a fast-moving market, to sell a house — and even that a single photo doesn't have to be spectacular. But at First Team®, we know that professional photography sells listings 50% faster, 39% closer to the list price, and generates 118% more online views.* That's why we take the time to capture your home from all the best angles, using the best
Innovative visual representation – that's what you get when you use a real estate professional who knows The NEW Rules of Real Estate
* IMOTO 2015 Impact of Professional Real Estate Photography

Rule three.
PUT YOUR HOME ON STAGE.
Increase your home's value by up to 15%.*
When selling a home, attention to detail makes all the difference. Almost 100% of REALTORS ® report their buyers are positively influenced by home staging. So why is it that only 34% of listing agents take the time to stage their homes?*
First Team® Real Estate professionals are trained to assess your property both inside and out for ways it can be showcased in the best possible
Create a positive first impression with staging – a proven strategy used by real estate professionals who know The NEW Rules of Real Estate
* NAR 2015 Profile of Home Staging
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A message from Cameron
"The real estate industry continues to change at a rapid pace. The myriad of new tools and technologies created to make search and sale easier for consumers often makes the process even more challenging and more daunting. In response, First Team ® Real Estate developed The NEW Rules of Real Estate® ‒ your guide to achieving success in today's tougher market.
For 40 years, First Team ® has kept its clients ahead of the market by incorporating innovative buyer tools and strategies in conjunction with seller advantages of international distribution channels and industry partnerships, from worldwide exposure to
Testimonials
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- Susan Armendariz
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- Drew D
- Nick & Angela Chadwick
- Ralph A Bolton
- Linda Taylor
- Rio Pecos Santa Clarita buyer
- Nancy Lesiotis
- Rick P.
- Lee Andrews
- Moorpark Condo
- Roberta & Gary Marshall
- Francesca Anna Silos
- Lorri Komisar
- Eric. V
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- coastie43
- Brett Corwin
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- Jay B.
- Will Yao
- Joel Wallenstein
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- Edward
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- Nicholas Cappello
- Thomas Allen DiBiase, Trustee
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- Cherry Jambois
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- Buyer - Pasadena
- Summer L Hoover
- Anthony G.
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- ELIZABETH GORDON
- Daniel & Claudette Garland
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- Lawrence
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- Matthew Wayne and Jeni Crawley
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- James Cook
- Katherine G.
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- Brandon & April Walker
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- Randall S. Kaminsky, Trustee
- John Economides Trustee
- MaryElise M.
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- Rachel W.L.
- Bobby and Nikola O.
- Joel & Karen Yamasakio
- Cathrine Cortez
- Juan M Lugo Xuan Thanh Nguyen
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- Estate of William Robert Ripley Mark Ripley
- jillnapier27
- Amanda G.
- Heidi W
- Yoon K
- Maceo F.
- scottmyers
- Joyce O.
- Matthew Arndt & Eryn Keller
- Vincent Reyes
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- Oznur Ahmari
- Edward & Teresa Awaya Maskai Shibano
- Mike Albert
- Valerie Johnson
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- Michael M.
- Nicolas & Teresa Diaz
- Eduardo A.
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- Alberto Castro
- Jo-Anne Higa Ebba
- Andrea Ives
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- Jeff G.
- Arley V.
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- Elizabeth Martin
- Teresa A Kelley
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- DC
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- Karen C.
- L. D.
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- Paula R.
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- R. S.
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- Diana Johnson-Miller
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- Laura V
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- Wendy Guerieri
- Nancy Pratt Trustee
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- Thomas Chaney
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- Janet C.
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- Erika Arellano Alegria Louise Alegria
- David Chin
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- Paul Beck
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- FiveSixTwo LLC
- Christa
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- Janet L
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- estella93
- Leslie R Dahlquist
- Kyle Sendziak
- Linda T.
- Heidi W
- Robin D. and Sam S.
- Toni L Protti
- Steve and Candy Smith
- Pat West Trustee
- John Julius Figlewicz
- Jenn M.
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- Margaret & John Ch'ng
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- Leonie Mann
- Vera Javier
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- Gail G.
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- Angie M. & Ryan H.
- Chris Fong
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- Janae Dacut
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